Job Opportunity Support Worker

Communications and Marketing Officer

Communications and Marketing Officer
Location: Remote

Flexible working hours welcomed
37 hours per week- £22-24k

This is no ordinary marketing and comms role.  This is a role that will challenge you to get radical, unleashing your inner activist to support Mayday by:

  • Sharing how our PTS coaches walk alongside people experiencing tough times like homelessness, and sharing the difference our work makes
  • Contributing to creating campaigns that will challenge and change public service systems
  • Sharing our learning and helping us to influence key decision makers in public services

About Mayday

Mayday Trust has radically transformed over the past 10 years from a traditional supported housing and homelessness charity to a leading voice for person-led and strength-based systems change. We offer strengths-based coaching to people going through tough times. We support other charities and providers to deliver coaching using our PTS Response model, and to replace outdated support services and systems with strengths-based alternatives.

The Role*

Mayday is looking for someone who has a passion for social justice and experience in marketing and communications to join our team.

This is an opportunity for someone who understands that communication is not just about creating pretty leaflets, fun social media posts and cool videos, but can be a tool for creating real change in our broken public service systems.

We are looking for someone with creative flair who can help us maintain our social media presence, work with colleagues on communications campaigns and support our overall marketing activity.

We understand that a thriving organisation is one who builds a diverse team, representative of the communities it serves. So we welcome applicants from all walks of life, and would particularly encourage those from underrepresented groups to consider the opportunity.

How to Apply

Please complete the application form (link below) and submit the completed version to: Applications close: 5.00pm Tuesday 19th April. We will be inviting successful applicants to an initial informal 10 minute discussion on Monday 25th April from which we will be inviting a shortlist of candidates to a final interview on Tuesday 3rd May.


Equality and Diversity Monitoring Form

Communications and Marketing Officer JD

Job Opportunity Support Worker

Support Worker??? – Haringey & Westminster

Support Worker???
Location: Haringey and Westminster

Flexible working hours welcomed
37 hours per week- £26,000 pa plus London weighting.

This is no ordinary support worker role, instead, as a Person-led, Transitional and Strength-based (PTS) Network Coach, you will:

  • Walk alongside people experiencing tough times, listening, identifying system barriers and working to overcome them.
  • Unleash your inner activist and contribute to challenging and changing systems around homelessness, substance use, social care, mental health and criminal justice.
  • Share your grassroots experience influencing others across the UK.

About Mayday

Mayday is an organisation with a network of passionate social activists working to bring about systemic change, whilst offering people going through tough times such as homelessness, leaving care, coming out of prison or experiencing emotional trauma, person-led and strength-based support through its PTS Response.

The Role*

Mayday is looking for someone who believes in people; a person who is comfortable walking alongside someone to identify and overcome barriers, to connect people with a positive community network and friendships, build on their strengths and achieve the future they want.

This is an opportunity for someone who understands that in the world today, the problem is not people with ‘complex needs’ but a broken system. A system that is failing to treat people as people. A system that traps and institutionalises people.

This role is not for the faint hearted, it is for someone with a passion for social justice, and the energy and determination to make systems work for people going through tough times.

Mayday is excited to be recruiting this role to be part of a team working with people who are experiencing tough times across Haringey and Westminster.

We believe that a thriving organisation is one who builds a diverse team, representative of the community it serves.  Therefore we welcome applicants from all walks of life, and would particularly encourage those from underrepresented groups to consider the opportunity.

How to Apply

Please complete the application form (link below) and submit the completed version to: Applications close: 5.00pm Thursday 7th April. An online interactive group session will take place on the morning of Tuesday 19th April 10.30 – 1.00 followed by online formal individual interviews on either the afternoon of Wednesday 20th April or the morning of Thursday 21st April.


Equality and Diversity Monitoring Form

Support Worker PTS Network Coach Job Description 2022

NEF Consulting Report

‘A New Way to Respond to Homelessness’ Examined by NEF Foundation Report

A report conducted by NEF Consulting, part of the New Economics Foundation, studying a new way to respond to those facing homelessness evidences a sector wide shift is needed.

NEF Consulting conducted a two-year evaluation of the Person-Led, Transitional and Strength Based (PTS) Response delivered by two national organisations working in the homelessness sector, Mayday Trust in Northampton and its partner Changing Lives in Newcastle. The PTS Response sees executive-style coaching, usually reserved for highly-paid business managers, working for people who had been trapped in homelessness for years.

Alex Fox, Chief Executive of Mayday Trust, who pioneered the response, said, “These findings confirm what we have been saying for many years. Working in this way can revolutionise the support we give to people going through tough times.”

The PTS Response is a way of working with people that listens to what they want and need and offers coaching support to help people reach their goals. There is no compulsory engagement, the coaches work at the pace of the person, and a lot of time is invested in building relationships of trust and respect.

The ‘Evaluating the Person-Led, Transitional and Strength Based (PTS) Response Report’ was released today and evidences the pioneering work, which challenges traditional deficit based support models, shows a great potential to “revolutionise” support and change the homelessness system.

The Person-Led, Transitional and Strength Based (PTS) Response was developed by Mayday Trust following a huge transformation of services.  Once a conventional service provider within the social care sector, Mayday conducted a series of deep listening exercises known as the Wisdoms Series, inviting those within and working closely with their services to reflect the reality of their experiences.  The results uncovered the systematic institutionalisation of people trying to access services, anchoring people in their area of weakness, leaving them unable to create sustained, positive change for themselves.  Mayday Trust took radical action, transforming their services to become person-led, releasing housing stock and focussing on relationships first.

The PTS Response provides PTS Coaches to walk alongside people going through the toughest of times, creating an environment where people have choice and control over their lives and can move forward to the future they want.

Working with Coventry University Mayday Trust took their theory and developed an academic framework for others to learn from creating the PTS Qualification.

Through establishing a ‘New Systems Alliance’ the PTS Response is being adapted as a transformational framework by organisations across the UK who work with those facing tough times, such as homelessness.

The NEF Consulting report shows that the PTS is valued by those accessing the service, however learning is still ongoing as many reported systemic and organisational barriers to progress such as dealing with the local authority in accessing funding or a home; lack of safe housing, which led people to experience instability; and the pandemic and the lockdown restrictions, which also played a part in putting people’s aspirations “on hold”. The report shows too that the wider systemic culture around the housing sector, which contrasts markedly with the PTS asset-based approach, may also be undermining the PTS Coaches’ outcomes for the individuals.

Despite much of the research being conducted during COVID 19 restrictions respondents working with a PTS coach reported an increase in self-esteem, sense of purpose, and optimism. People also reported better mental health including feeling happier, and a reduction in anxiety. On average, by the time the coaching relationship ends, there is a demonstrable increase in wellbeing scores and people are starting to be closer to a ‘National Average’.

Respondents reported that the coaching relationship established trust through listening and the time invested in getting to know them was highlighted as the most important aspect of the support in terms of providing timely support and achieving outcomes.  Where a person-led approach was also taken when deciding when and how to end a coaching relationship, evidence showed this increased the chance of positive outcomes being more sustainable.

Alex Fox, CEO of Mayday Trust reflected on the report saying “The PTS Response is demonstrating a highly effective strengths-based approach to coaching people who are going through some of life’s toughest challenges.

The report shows that working in this way allows people more dignity, control and positivity in the process.

The evidence, that the PTS Coaches struggle sometimes to work alongside people in more traditional services, is one of the main reasons we created the New System Alliance, to take the principles of what we’ve learned in Mayday, and champion the change we want to see elsewhere across the UK.”

Operations Director at Changing Lives Neil Baird said “Changing Lives embrace strength-based practice and the PTS approach has been fundamental in our adoption of these principles. This report provides an important insight into the barriers still experienced by people who are facing challenges such as homelessness or addiction.”

NEF Consulting launched the report on their website today referring to the PTS Response as ‘A New respond to homelessness; evidencing the need for a sector wide shift

The NEF Consulting report can be accessed here.

Lynn Mumford

Reflections From a Change Maker

Lynn Mumford reflects on 8 years working at Mayday Trust to create systems change and how we truly work in a PTS way.

Mayday welcomes Alex Fox OBE as new CEO

Mayday is excited to announce the appointment of Alex Fox OBE as its new Chief Executive Officer (CEO), joining the team in early 2022.

Alex brings considerable experience and joins Mayday from Shared Lives Plus, a UK membership charity for more than 6,000 Shared Lives carers, 150 Shared Lives schemes and a growing network of over 25 local Homeshare organisations. Shared Lives is one of the few strengths-based, person-led adult social care approaches to have scaled up to be truly UK-wide, reaching 15,000 people.

During Alex’s career he has welcomed and embraced systems change and strength-based working. He has been proactive in learning from people who use services and in 2018 published a book, Escaping the Invisible Asylum, which calls for a radical change in the relationships between people and the services and institutions within the Social Care sector. Alex is also Vice Chair of Think Local, Act Personal, a national partnership supporting the personalisation of care and support and a senior visiting fellow at Birmingham University. Having led a government review of health and care charities, he recently featured Mayday’s work in Meeting as Equals, a Royal Society of Arts/ National Council of Voluntary Organisations report on building ‘asset-based’ charities.

Alex takes over Mayday’s systems change mission from Pat McArdle, who led the organisation from 2010, before stepping down in August of this year.

Alex said: “Over the years, I’ve admired Mayday’s work and heard my inspirational predecessor Pat McArdle speak about the radical path that Mayday has taken. Mayday is one of only a few charities that I’ve seen truly live its radical values and be willing to be led by what people really want. Mayday has developed an approach to supporting people going through tough times which works, and which has the potential to reach thousands and transform a system which is broken for too many people. I’m excited to be joining such a unique a creative team of activists.”

Julie McEver, Chair of Mayday said: “The Board is thrilled to have been able to appoint Alex as CEO. We look forward to welcoming Alex and supporting him to evolve the work of Mayday and drive the mission forward.”

For more from Alex about joining the Mayday team please read his latest blog, Talking the Talk and Walking the Walk


I recently hit the milestone of 10 years at Mayday and I have come to accept that there may not be the ‘homeless revolution’ I had once envisioned. That’s fine. My time at Mayday has taught me that my view is one of many and the direction to challenge the failing homeless system needs to be led by people who are experiencing it, who are often trapped within it and who want to act.

We may be lacking a revolution, but I’m happy to have seen the start of a gradual acceptance in the sector that current systems are not working for people and might be a contributing factor to why so many people remain in services for so long. However, I do question whether the sector and the public recognise the true extent to which this is real, but the fact that a tiny door has opened to allow for greater awareness and maybe even change, can only be good news.

On that positive note and to coincide with the theme of change, it is time for me to officially share that I will be stepping down as CEO of Mayday in August. It’s no secret that Mayday has been through some big changes since I took on the role in 2011. I don’t feel the term ‘organisational transformation’ does the years of uncomfortable realisations, challenges and learning, justice.

I’m leaving an organisation that is courageous, passionate and embraces opportunities to learn. An organisation that is led by its mission and the people it works alongside. I do not doubt that this collective of activists will continue to go against the grain, challenge the status quo and strive for a system that works for people going through tough times.

For me, I have no intention of giving up on my activism, so this isn’t a goodbye, more of a see you later!

x Pat

Mayday Trust launches the Personal Transitions Service

Mayday Trust’s new Personal Transitions Service builds on individuals’ strengths, assets and ambitions as a way of transitioning out of tough times, such as homelessness, leaving prison, psychiatric hospitals or care. By replacing traditional key-working responses with inspiring asset-based coaching and highly personalised real world opportunities, individuals achieve their aspirations and move on with their lives quickly, with dignity and respect.

Over the past two and a half years, Mayday Trust has been delivering the Personal Transitions Service in Oxford.The launch event brought together the learning and experience of people who have been part of it, including Mayday Trust staff, people who have made incredible progress as a result of working with the Personal Transitions Service, and people and organisations who have funded and supported us.

You can catch up with the speeches here:

Pat McArdle- Deconstructing a broken system

Mayday’s Chief Executive, Pat McArdle describes why the sector requires a paradigm shift to transform how we tackle homelessness.

Sarah Hughes- Delivering system change on the ground

Mayday’s Asset Manager Sarah Hughes describes her experiences of bringing about systems change through delivering Personal Transitions Service.

WeiHsi Hu – Evaluating the Personal Transitions Service

WeiHsi Hu, the Director of Logical Thinking discusses their research looking into the effectiveness and impact of the Mayday Trust’s Proof of Concept for Personal Transitions Service.

Lankelly Chase – Personal Transitions Service and System Change

Julian Corner and Jess Cordingly from Lankelly Chase share their learning from funding and seeing the implementation of Proof of Concept for Mayday Trust’s Personal Transition Service in Oxford.

You can read our report from the Proof of Concept: Homelessness System under Deconstruction here.

The Good Help Award

Good help or bad help?

Nesta and Osca recently published a report that highlights the difference between ‘good help’ – help that supports people to feel hopeful, identify their own purpose and confidently take action, and ‘bad help’ – help that offers standardised ‘fix it’ style and that undermines people’s confidence, which makes activities such as parenting, finding a job and healthy living, much harder, and sometimes impossible.

Despite ample evidence for the benefits of ‘good help’ it is absent from many mainstream services and social programmes. The report highlights seven characteristics that services can use to explore whether the support that they offer is in line with ‘good help’ principles.

A ‘good help’ award is also currently open for applications with a first prize of £15,000. The award will recognise organisations or teams that demonstrate they are supporting people to transform their lives by helping them develop their sense of purpose and confidence to take action.

Mayday’s Director of Development and Strategic Partnerships, Lynn Mumford, is delighted to be taking a place on the judging Panel.

Mayday is delighted to be included in the Nesta’s Good and Bad Help Report, which can be downloaded in full on our Publications and Reports page


Homeless System Under Deconstruction

Homelessness System Under Deconstruction sheds light on Mayday’s transformation from a small housing support provider running an inquiry into how people felt about the quality of support, to an organisation championing systems-change to support asset-based and personalised approaches. The report follows a chronological order, beginning with the early days of the Wisdom from the Streets Inquiry and our response, organisational cultural
change, model development and refinement, learning and evaluation, and tells stories of individuals who have found their spark and successfully transitioned out of homelessness.

The report brings together both our experience on the ground, and the findings from the research and evaluation team at the Logical Thinking Consultancy.

We hope this report starts a wider debate about how we work together to create the paradigm shift needed to improve our responses to people experiencing homelessness.

You can catch up with the presentations from the launch of this report and Mayday’s Personal Transitions Service here

Download full report: Homelessness System Under Deconstruction

How does the PTS work?

Watch our PTS Front line video to find out how the PTS works and what it means to be an Asset Coach at Mayday.